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No more discounts
Hi Tom
am so glad that you posted your wisdom on this thread. I have reread your words three times now and they make a lot of sense. The problem gets down to really putting a fair price on my work.
It is just hard for me to utter large sums, or even have them posted on my website, for some reason. I do feel my work is valuable, but on the other hand I am "just starting out" - though I'm really not sure how much that matters.
I am also afraid I'll price myself out of any potential business if my prices are too high. Though, as you so eloquently pointed out in your post, low prices can be a career-long trap.
And I think your comment on "perceived value" has a lot of merit in our society today. If something is priced too low, how can it be any good?
I am guessing many portrait artists have this dilema, thank you for your wise words. And I am now convinced that I should not be offering any discounts. (That was quick!)
Joan
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