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then using his logic the DeBeers family might as well close up all the diamond mines in the world now
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Off topic, I realize, but I rather wish the DeBeers would take a hike or a dive. More heartache has likely been caused by the "price" of the artificial shortage of diamonds in the world (which is the only reason diamonds are "expensive") than could ever be outweighed by the pretended, leveraged pleasure produced by them -- at least with regard to those whose personal self-worth isn't measured by material objects.
But then, I'm also a guy whose only interest in cars is whether they transport me reliably and comfortably, and I couldn't care less what they look like. I have 15 guests in the house right now and somebody put NASCAR on the tv, which is why I escaped to this room with the computer.